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What an unbelievable lie. But it is on the internet so I guess it must be true. The real number is elusive but it is somewhere between 2X to 3X spent on research vs advertising. Still way to high but not a 38 or 57 times higher exaggeration. BTW it currently takes about 5 billion on average to take a new drug from concept to approval for market.
 
62SSragtop said:
What an unbelievable lie. But it is on the internet so I guess it must be true. The real number is elusive but it is somewhere between 2X to 3X spent on research vs advertising. Still way to high but not a 38 or 57 times higher exaggeration. BTW it currently takes about 5 billion on average to take a new drug from concept to approval for market.
Click to expand...

This is what Google AI says when asked "does big pharma spend more on research or marketing"

Afterall, how much big pharma pays the doctors to prescribe some of the shit they come up ain't cheap.

"In general, Big Pharma companies spend more on marketing and sales than on research and development (R&D). While R&D costs are significant, a substantial portion of pharmaceutical revenue is directed towards promotional efforts, including advertising and sales activities."
 
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